Impact CAC

Ads Dashboard

Yerbador · USD · Jul 1–28, 2026 vs Jun 1–28, 2026 · Meta + TikTok

data as of 18:47

Meta AdsTikTok AdsGoogle AdsComparison

Total spend

243 451,06USD

▲ +12,4%prev. period 216 590,12 USD

Purchase value

247 245,01USD

▲ +9,1%prev. period 226 622,38 USD

ROAS

1,02

▼ −2,9%target 1,50 · 68% of goal

Average CPS

158,21USD

▲ +4,7%target ≤ 140,00 USD · exceeded

Breakdown & insights

Budget allocation

243 451,06 USD

Sales153 374,17USD63,0%
Leads65 731,79USD27,0%
Awareness24 345,10USD10,0%

Sales returns 1,18 ROAS, Leads 0,74. Shifting 10 pp from Leads to Sales at current rates is roughly +8 900 USD in monthly revenue.

Summary

AI · from period data

3 insights

Winning
A concrete offer beats a generic promo. The three best creatives carry a code or a tangible bonus: odbierz 20 USD zniżki (ROAS 13,53 on 14,11 USD spend), celebryta · endorsement (4,80), zestaw prezentowy · darmowa dostawa (3,74).
Risk
Generic urgency does not convert. Creatives built on “MEGA PROMO” and “−50%” with no personal hook: post it · −50% (ROAS 0,00) i ugc split · 165n (0,39) — 745,50 USD with no return.
Action
Scale budget on discount-code creatives and pause the 4 creatives below 0,40 ROAS. Review suggested changes →

range: Jul 1–28, 2026 — same as dashboard·ranked by ROAS·128 creatives

How is this calculated?

Creative outliers

▲

Top performing

ROAS ≥ 1,50

View all (14)

CreativeSpendROASCPC
M grafika 1:1 · sale · cena na pół · 1145 — kopiaMeta 604,23USD 2,76 3,95USD →
M grafika 1:1 · sale · odbierz 20 USD zniżkiMeta 14,11USD 13,53 1,04USD →
TT video 9:16 · celebryta · endorsementTikTok 40,16USD 4,80 1,88USD →

▼

Underperforming

ROAS < 0,80 · spend ≥ 25 USD

View all (23)

CreativeSpendROASCPC
M video 9:16 · ugc · Natalia 38Meta 336,79USD 0,25 1,22USD →
M video 1:1 · ugc split · 165nMeta 720,04USD 0,39 2,28USD →
M grafika 1:1 · post it · −50%Meta 25,46USD 0,00 4,11USD →

Źródło: projekt design-system Loyalz na claude.ai/design, plik ui_kits/loyalz/ads-dashboard-view.html. Kopia do wglądu przy redesignie strony — zmiany nanosimy w projekcie design, nie tutaj.