Data deletion
Deleting your Meta data
Last updated 2 September 2026
This page explains how to have the data Loyalz holds about your Meta (Facebook and Instagram) connection deleted, and what exactly gets removed.
Three ways to ask
| Route | Where | What happens |
|---|---|---|
| Disconnect in the panel | Loyalz → Settings → Integrations | Ends our access immediately and removes the stored credentials. |
| Remove the app on Facebook | Facebook → Settings & privacy → Settings → Apps and websites → LoyalZ → Remove | Facebook calls our deletion endpoint. We delete the data, and return a confirmation code together with a status page where you can check progress. |
| Write to us | privacy@loyalz.io | Same deletion, handled by a person. |
Whichever route you take, the deletion is carried out within 30 days.
What gets deleted
Everything we derived from the Meta connection, not merely the login:
- access tokens and the stored connection itself;
- daily advertising metrics pulled from Meta;
- creatives, their analyses, and the winning-ad analyses built on them;
- Meta performance summaries and the publishing history;
- Meta pause rules and the actions they took;
- report snapshots and the data-source credentials.
Data from other platforms is left untouched. Deleting the Meta connection does not remove Google Ads, TikTok or store data — those are separate connections with their own deletion route.
Checking a request
A deletion started from Facebook returns a confirmation code. The status page takes that code and tells you whether the request is still running or has been completed.
If you are a customer of a shop that uses Loyalz
Then the shop, not Loyalz, decides what happens to your data — we hold it on its behalf. Address the shop first; we will help it carry the request out, and you may write to privacy@loyalz.io if it does not respond. The privacy notice explains the split.